How 2020 Shaped GO’s Digital Future in Online Customer Experience - Part 2
Welcome to the second part of our blog series, where we will share with you all the innovative projects we worked on last year to enhance our online customer journey, in order to provide more value, control and visibility to our customers and how they interact with our website and mobile app. Get yourself cosy and warm and read along! We’re going to talk about the Direct Debit Mandate (DDM) Online Registrations project, which we implemented due to COVID-19. Setting up the DDM was possible only through our sales channels and this meant that our customers needed to visit our outlets and sign a form or contact our call centre before we set up their DDM. Once the restrictions were introduced, we immediately started working on a better, efficient and safer way for our customers to be able to set up DDM. How did we make this happen? A new feature was introduced in the MyGO portal which allows our customers to create a new Direct Debit to pay for their services, without having to sign any pap...